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Or you can add an organic traffic filter to get rid of pages with low traffic. If you run into the issue of too many mentions (rough life), pursue the ones that come from high-quality, relevant pages! You can discover these by adding some filters to your search, like only showing pages with higher domain rating (DR).
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Search up your brand name, products, or company representatives in the search bar and see the results roll in. This tool allows you to find mentions of anything on the web. To get started, we recommend using Ahrefs’ Content Explorer. But let’s talk about some tools that can help you do it faster. Of course, there are several ways to uncover these unlinked mentions. Because if you’re worth a mention, your website is probably worth linking to as well. If you can find these unlinked mentions for your brand, you’re already halfway there to earning a link. (It happens a lot more than you realize.) For example, think of all the tech articles that mention Apple or Apple products without linking to its site. They’re pretty commonplace on the internet. Unlinked mentions are online mentions (citations) of your brand-or anything related to your brand, such as products or company representatives-that do not link back to your site. Low effort: Find unlinked mentions-and then ask for a link Want the nitty-gritty details? We break down this process-and provide some tips and tricks-in our latest blog post. Reach out to prospects via email or fill out a submission form.Conduct research to find resource pages in your industry.Create high-quality, shareable content that adds value.How easy? We’ve broken it down into a simple three-step process. Why is it still a leading tactic in 2021? And if your content can up the value of their page and help bring in more traffic, prospects will hear you out.Īccording to a 2016 survey conducted by Moz, resource page link building was the second most popular link building tactic around. ( Remember when I got far too invested in the top ergonomic chair brands?)Įither way, consider them one-stop shops for relevant resources and links. (Think about that time you took a deep dive into a fitness blogger’s list of Keto-friendly recipes.) Or they could be supporting a future purchase. These pages could be purely informational. What are they? Curated lists of related links. While you’re looking for contextual link placement opportunities, keep your eyes peeled for relevant resource pages. Low effort: Get your links featured on resource pages Contextual links have a higher SEO value than links that appear in the footer or sidebar of a web page. Trust us-this extra bit of effort is worth it. Make link placement easy for prospects and identify or write the anchor text for them. The point is, the options for contextual link placements are endless-and if you can point them out to prospects, then they’ll likely be receptive.
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Heck, someone could pitch a stellar resource on cloaking itself. There are many! Any of the listed cloaking techniques could link to additional information. Once you know what you’re working with, you can start looking for relevant web pages and articles that you want backlinks from.Īs you can see below, in one of our latest SEO blog posts on black hat SEO tactics (Long story short, don’t do them!), we link to Google’s documentation on doorway pages by incorporating it in the body text.Ĭan you spot any other contextual link placement opportunities in this excerpt? What can you offer prospects? Is it blog posts? Product pages? We recommend getting to know your content and having a general idea of how it’ll add value to others’ websites.
BOPRKEN LINK BUILDING WITH SCRAPEBOX HOW TO
But it needs to be from an external source, so let’s talk about how to get them.īefore you start doing search queries, take a look at your content. Low effort: Identify opportunities for contextual link placementĭo you see what I did above-when I linked to the Galactic Fed case studies page? I seamlessly integrated it into the sentence using the anchor text “get results.” This is what contextual link placement looks like. From quick and easy techniques to those that require a little more attention (don’t worry, they’re worth it), we’ve got you covered. How do we know they work? Because our Galactic Fed experts do them for our clients-and get results. So today, as part of our Link Building Series, we’re holding up a magnifying glass to five proven strategies for your 2021 link building campaign-and we’ve even ranked them from low to higher effort. But to be successful and score those backlinks, you need to stay up to date on the latest link-building strategies. Link building-also known as the practice of getting external websites to link to yours-is an age-old tactic to boost SEO.